Electronic Arts announced the addition of Madden Ultimate Team, a new game mode for Madden NFL 10. Madden Ultimate Team gives the player total control over building a single team in the quest to be crowned the ultimate Madden team.

Jeremy Strauser, Executive Producer for Madden NFL 10 and Madden Ultimate Team:

“Madden Ultimate Team is yet another example of how EA SPORTS is expanding the Madden NFL experience to all types of gamers. Card collecting and fantasy football are huge parts of an NFL fan’s lifestyle and we took the best of both worlds and combined it with Madden NFL 10. It’s not just about building a team of players, as you have to also manage coaches, injuries, and team chemistry. It doesn’t matter if you’re a hardcore Madden NFL player, a fantasy football fan, or just an NFL fan – Madden Ultimate Team brings something for everyone.”

Madden Ultimate Team allows fans to collect up to nine types of cards through, platinum, gold, silver and bronze virtual packs. Earn coins to buy new cards or card packs through your performance on the field, acquire new cards through the auction block, or purchase card packs through the in-game store. Collect cards with players from the same pro and college team to get an on-field chemistry boost. Collect rare, legendary player cards to put your team over the top, like the 1999 Vikings Randy Moss and the 1995 Packers Brett Favre player cards. You can even back up Brett with his 2009 Vikings player card. Build a dynasty through weekly online deals or find the final missing piece to your team’s puzzle.

The Madden Ultimate Team game mode will be available free for Madden NFL 10 in January, via Xbox LIVE and the PlayStation Network.